Categories Tags


What the **** is a HASHTAG and WHY do I need them?!?

Don’t worry, you are not alone.  For years, people came up to me before my workshops even started and asked me about hashtags.  They were embarrassed to admit to the class that they didn’t know what they were, or too frustrated that they couldn’t understand their importance in society, or some were just angry and couldn’t wait until I was going to get to the topic and needed to vent!

This is a single-module course which will use Facebook to teach hashtags.  Why Facebook?  Because most people have a Facebook account.  Twitter is actually where hashtags got started, but I have found fewer business owners have a Twitter account, so it is easier to give you a homework assignment with Facebook.  The concept is the same on Instagram, Pinterest, LinkedIn, etc.

But remember – if I use a hashtag on Facebook, I stay in Facebook when I click on it.  No social media platform wants to give traffic to a competitor.  That’s just silly talk!

Lacey Clifton, MSEd, is the owner and operator of her own small business, Chicadita®, providing expert social media and search engine optimization services and training to local business owners. Lacey received her Master’s Degree in Instructional Design and Educational Technology in 2018 from Old Dominion University, in Virginia. As her final project, she designed a simulation trainer to teach volunteers how to raise orphaned, neonatal kittens. Her academic accomplishments include Summa Cum Laude honors, Outstanding Student of the Year in her department, and a Faculty Award of Excellence. What sets Lacey apart from other instructors is her education in designing education based on how we learn, and her dynamic engagement as an instructor due to her background in theatre arts.
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Hashtags on Facebook